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Growth

Marketing

Turn restaurant activity into promotions, campaigns and repeat visits without juggling five different tools.

Active Campaigns63 scheduled this week
Attributed Revenue$8,426Last 30 days · +18.7%
Messages Sent12.8KEmail + SMS this month
Promo Views6,214Website placements this month

Campaign Performance

Recent campaigns across email and SMS, with offers linked from Promotions.

Marketing Reach

Customers you can contact today.

2,918Reachable
Email consent2,642
SMS consent1,486
Email + SMS1,210
COSMIC Insight

312 previously active guests have not visited in 60+ days. 214 of them have valid marketing consent.

Live Website Promotions

What guests are seeing on your website right now.

Manage promotions
Happy HourHomepage banner · Mon–Fri, 3–6 PMLive
Truffle BurgerFeatured menu item · Dinner menuLive
Holiday CateringHomepage card · Starts Sep 9Scheduled

Automation Activity

Messages COSMIC sent automatically.

Welcome new customers48 sent this week+$684
Birthday offer19 sent this month+$412
Win-back 60 days72 sent this month+$1,126
Offers live in Promotions.

Marketing handles audiences, messages, automations and campaign performance. Create the offer once in Promotions, then attach it to a campaign here.

Open Promotions

Campaigns

Plan one-time restaurant campaigns across email and SMS, and attach offers managed in Promotions.

CampaignChannelAudienceSent / SchedulePerformanceRevenueStatus
No campaigns foundTry a different search or filter.

Automations

Use restaurant behavior to trigger timely messages without building each campaign manually.

Welcome New Customers

Send an email after a guest's first reservation, order or website signup.

TriggerFirst customer activity
Sent48Revenue$684StatusRunning

Birthday Offer

Send guests who voluntarily provided a birthday a celebratory restaurant offer.

Trigger14 days before birthday
Sent19Revenue$412StatusRunning

Win Back Lapsed Guests

Reach previously active customers who have not ordered or visited recently.

TriggerNo activity for 60 days
Sent72Revenue$1,126StatusRunning

Catering Follow-Up

Follow up with completed catering clients after a configurable number of days.

Trigger30 days after event
Eligible38Revenue—StatusPaused

Email & SMS

Compose restaurant messages, save reusable templates and preview each channel before sending.

Message Composer

Build a campaign message using a consented audience.

Preview

Email preview

Delivery Health

Current sending status.

Email99.2% delivered
SMS98.8% delivered
Consent syncHealthy

Audiences

Use live customer behavior and marketing consent to build restaurant-specific campaign audiences.

Audience Builder

Combine customer behavior with consent rules.

214 matches
Customer activityNo visits or orders
Previous activityHas visited or ordered
Marketing consentHas valid consent

Marketing Analytics

See which restaurant marketing actually turns into orders, reservations and catering revenue.

Attributed Revenue$8,426Last 30 days
Conversions384Orders, bookings and leads
Avg. Click Rate9.8%Across email + SMS
New Subscribers186Last 30 days

Attributed Revenue

Revenue connected to marketing touchpoints.

Last 6 months
Apr$4.8k
May$5.9k
Jun$6.5k
Jul$6.1k
Aug$7.4k
Sep$8.4k

Revenue by Channel

Attributed revenue mix.

$8.4KRevenue
Email44%
SMS28%
Website22%
Other6%

Conversion Funnel

From message to restaurant action.

Delivered12,684
Opened / Viewed5,922
Clicked1,246
Converted384

Top Campaigns

Highest attributed revenue this month.

Labor Day WeekendEmail$2,184
We Miss YouSMS$1,436
Weekday Happy HourWebsite$1,086
Welcome New CustomersAutomation$684

Marketing Settings

Control sending identity, consent behavior, attribution and campaign guardrails.

Sending Identity

How guests see your restaurant in email and SMS.

Consent & Frequency

Protect guest preferences and prevent over-messaging.

Respect channel consent automaticallyCustomers without valid consent are excluded before send.
Marketing frequency capLimit one-time campaigns sent to the same customer.
Quiet hours for SMSPrevent promotional texts outside your preferred window.

Attribution

Choose how COSMIC connects marketing to restaurant revenue.

Order attribution windowCredit campaigns when an order follows a marketing interaction.
Reservation attribution windowCredit bookings made after a marketing interaction.
Automatic UTM trackingAdd campaign tracking to COSMIC-generated website links.

Channel Status

Marketing connections.

Email sendingReady
SMS sendingReady
Website placementsConnected
Customer consentSynced
Built around consent

COSMIC audiences and automations should use the consent status stored on the master customer record, rather than keeping a separate marketing-only list.

COSMICAction complete.